How I've Helped Other Businesses
As a freelance copywriter and content marketing strategist, I have been privileged to work with some excellent brands, businesses and e-tailers to support them through the power of the written word.

SEO Content Marketing With Salons Direct
I am currently supporting the salon supplies wholesaler, salonsdirect.com
Services Supplied
-
Blog content creation.
-
Optimising existing content.
-
Outreach.
I work collaboratively with the client’s SEO agency to produce the best quality content for Salons Direct’s B2B audience.
Here are a few examples of my work
-
The complete guide to hairdressing thinning scissors
-
The best dry shampoos and conditioners for clients with dry hair

SEO Content Marketing With LOOKFANTASTIC
Supporting lookfantastic.com/blog as a beauty writer and expert. I work closely with LOOKFANTASTIC’s SEO managers to produce expert beauty, hair and lifestyle content.
Services Supplied
-
Blog content creation.
-
Optimising existing content.
-
Product descriptions and category copy.
See my author profile here

In-App Copywriting & Tone Of Voice Development with Squished
Supporting Squished with In-App copywriting and tone of voice development for the Squished version 2 app. Squished allows you to steal a deal by watching the price changes on the products you love.
Services Supplied
-
Tone of voice development
-
In-app UX copywriting.
-
Supporting communication with App development studio.
Persuasive email copy with KAC
Writing and Journalism
Follow me on Medium where I share industry insights on digital marketing, project management, working smarter and more.
-
How to stay motivated when it feels like everyone is doing the same thing as you
-
The impact social media has on your mental health when you work online every day
-
Working with influencers, the good and bad side of blogger outreach
-
5 Free Tools Every Digital Content Creator Should Know About
Other Journalism Work
Supporting marketing strategist and analyst Kay Allen Carr with persuasive email copy for several of her health and wellbeing clients.
Services Supplied
-
Email copy.